Golden Supply website concepts

Golden Supply is a small-batch maker and heritage goods store in Rochester, New York, known for chain-stitch embroidery, custom varsity jackets, banners and pennants, and denim repair. It is getting a new website and needed to see real design options before choosing a direction.

1. Pulled the company's real services, taglines, logo and photos from its current site, so every concept uses real content with no placeholder text.
2. Built six distinct homepage directions, from collegiate varsity to a dark denim workshop, a photo scrapbook and a cinematic page using the company's own video.
3. Added interactive touches, such as a stitched thread that follows the cursor and a gold patch that peels away to reveal the hero.
4. Redrew the company's pennant and wordmark logos as sharp vector artwork, since only small image files were available.
5. Put all six on one review page with previews and short descriptions, so the client can compare them on a phone.

• Six homepage concepts
• Vector logo artwork
• Interactive hero effects
• Phone-friendly review page

Published for client review in July 2026. No chosen direction is recorded yet, and the company's current website has not been replaced.