- Built for
- Parents, coaches and schools
- Type
- Kids' game studio website
- Status
- Live
- Built
- Oct 2026
The problem
A custom game for a child is hard to picture, and a parent will not book a call about something they cannot imagine. The site had to show a family their own kid in a game within a minute, on a phone, and turn that moment into a conversation.
How we solved it
We built the studio's website around a Player Builder that draws the visitor's kid, puts them into a real game and ends with a written game plan.
Your kid, drawn as you type
Pick a name, a jersey and a look, and a paper kid on the page changes to match.
Play as your kid
The finished plan opens a real game with the player's name and look on the field.
A plan to keep
Each family gets a recommended package, a one-page printable plan and a short link to come back to.
Four games to try
Soccer, hockey, pickleball and a backyard sports arena, all playable on a phone with nothing to install.
Pages for teams and gifts
A printable one-pager for coaches and schools, and a fold-over reveal card for giving a game as a present.
Where it stands
Live at paperkidgames.com since October 27, 2026. Every request from the Player Builder is saved the moment it is sent, and analytics cover every page and game.
Could a custom game like this help your business?
Selling something made to order? Let customers build their version on your site, see it right away and leave with a plan, and you get a lead with the details already filled in.
See how branded game development works, from the first call to launch.
